Frequently Asked Questions

Bruce gives every past client their own dedicated agent that keeps the relationship warm, so the business that should come back to you does: repeat deals, referrals, renewals, and reviews. He reaches out to the people you have already served with genuinely helpful, personal local heads-up, openly as himself on your behalf, so you stay the first name they think of when they need you again or a friend asks.

Licensed real estate, mortgage, and insurance professionals with a real book of past clients. If you have served people who would speak well of you, Bruce keeps those relationships warm so the goodwill comes back to you as repeat business, referrals, renewals, and reviews.

Be useful first. A dedicated agent sends each past client a genuinely useful, personal local heads-up, openly as Bruce on your behalf, things like a fire-season prep tip, a storm warning, or a tax-deadline reminder, and follows up to make sure it helped. The helpful touches keep you top of mind, so when a client is ready to buy, refer, or renew, you are the one they call. And when someone is grateful, he gently invites them to share a few words, which land on your Bruce profile and on Google.

More of the business that should already be yours: repeat clients, referrals, and renewals from people who remember you, plus a steady stream of authentic reviews, usually at least one fresh one a month spread across different clients so it stays natural. The exact pace depends on the size of your book and how warm the relationships are. Steady and real is the goal, never a burst.

Bruce is an AI assistant that works on your behalf. He is open about what he is and never pretends to be you or to be human. He reaches out openly as himself, on your behalf, to keep your past clients warm, and routes anything that needs your personal attention straight to you.

Less than you'd think. You approve what goes out and step in when a client's ready to move. Bruce carries the steady keep-in-touch work in between.

Yes. You see exactly what will go out before anything is sent, and you approve your own welcome feature. Nothing reaches your clients without your green light. You stay in control of how Bruce shows up on your behalf.

Yes. Bruce works best when you own or manage your Google Business Profile, since that is where the reviews land. You connect it during setup in one click. This lets Bruce route reviews to the right place and confirm when they go live.

Yes, anytime. There is no contract and no lock-in. If Bruce is not earning its keep, you can stop whenever you like.

You only pay once Bruce has delivered real results, so you see it work first. We'll walk you through the specifics when you onboard.

No. Bruce only sends things your client is genuinely glad to get, personal to their home and life, openly as Bruce on your behalf, with an easy opt-out. A fake-feeling touch is worse than none, so Bruce does not send one.

No. Bruce reaches out openly as himself, on your behalf, and credits you. He never impersonates you and is not a digital copy of you.

Yes. Real reviews from real past clients in their own words. Bruce never writes a fake review, never posts as a client, and never hides unhappy ones.

That is completely fine. The review is still captured on your Bruce profile, so the kind words are never lost. We never pressure anyone to post anywhere. If they would rather not, the relationship simply continues on useful tips.